Brochures
Tell the whole story in one fold.
Room for what you do, why you are different, and how to reach you. A brochure people keep instead of toss, in the fold that fits your message.
A Z-fold brochure creates three equal panels in a zig-zag. Open flat to reveal a trifold layout, close to a compact self-contained piece that fits in a #10 envelope or a brochure rack. The Z-fold is the most envelope-friendly fold, making it ideal for direct mail without an outer envelope. 100LB Gloss or Matte Book stock, 4/4 full color both sides, no coating. Two flat sizes: 5.5×8.5" (folds to 2.75×8.5", fits standard racks) and 8.5×11" (folds to 3.67×8.5" for larger panels). Print as few as 25 for a small event or office campaign, or order 2,500+ for a regional mailing. Real estate agents use them for neighborhood farm mailers. Home service companies use them for seasonal promotions. Restaurants use them as takeout inserts. Any product or service that needs to tell a three-chapter story: problem, solution, why us.
- Fold types: Tri-fold (letter fold), Bi-fold (half fold), Z-fold
- Standard flat size: 8.5″ × 11″, custom sizes available on request
- Paper: 100lb Gloss Text (standard), 100lb Matte Text, 100lb Gloss Cover (premium)
- All brochures scored before folding, no cracking on any stock
- Full color, both sides (4/4)
- 0.125″ bleed on all sides, avoid text within 0.25″ of fold lines
- Printed in NJ by L&B Printing. Family-owned since 1974
- Standard turnaround: 3 to 5 business days after proof approval
- Rush options available. Call us at 908.232.7770
- Shipped via UPS. Local pickup available in Branchburg, NJ
A Z-fold brochure creates three equal panels in a zig-zag. Open flat to reveal a trifold layout, close to a compact self-contained piece that fits in a #10 envelope or a brochure rack. The Z-fold is the most envelope-friendly fold, making it ideal for direct mail without an outer envelope. 100LB Gloss or Matte Book stock, 4/4 full color both sides, no coating. Two flat sizes: 5.5×8.5" (folds to 2.75×8.5", fits standard racks) and 8.5×11" (folds to 3.67×8.5" for larger panels). Print as few as 25 for a small event or office campaign, or order 2,500+ for a regional mailing. Real estate agents use them for neighborhood farm mailers. Home service companies use them for seasonal promotions. Restaurants use them as takeout inserts. Any product or service that needs to tell a three-chapter story: problem, solution, why us.
- Fold types: Tri-fold (letter fold), Bi-fold (half fold), Z-fold
- Standard flat size: 8.5″ × 11″, custom sizes available on request
- Paper: 100lb Gloss Text (standard), 100lb Matte Text, 100lb Gloss Cover (premium)
- All brochures scored before folding, no cracking on any stock
- Full color, both sides (4/4)
- 0.125″ bleed on all sides, avoid text within 0.25″ of fold lines
- Printed in NJ by L&B Printing. Family-owned since 1974
- Standard turnaround: 3 to 5 business days after proof approval
- Rush options available. Call us at 908.232.7770
- Shipped via UPS. Local pickup available in Branchburg, NJ
How It Works
Choose Fold Type & Paper
Tri-fold for sales leave-behinds, bi-fold for presentations, z-fold for step-by-step content. Pair with 100lb Gloss Text or Cover for the right feel.
Design to Exact Panel Specs
Our templates set precise panel dimensions so your layout folds cleanly every time, no text swallowed in the fold, no alignment surprises.
Free Design Review
We check panel alignment, content across fold lines, image bleed registration, and font embedding, the errors that cause expensive reprints at other printers.
Scored, Folded & Shipped
We score before folding so there's no cracking on heavier stocks. Arrives clean and professional in 3–5 business days.
Design it yourself
Download a print-ready template
Setting up your own artwork? Download the exact dieline for this product — built with the correct size, bleed, and safe area so your file prints perfectly. Every order still includes a free expert design review before it goes to press.
Templates are EPS (open in Illustrator, InDesign, or any vector editor). Prefer to design online? Use the customizer — or upload any print-ready file at checkout.
The L&B Promise
If we make a printing error, we reprint your order at no charge. No forms, no delays, no argument. We've been standing behind our work since 1974. That's not a policy. That's a habit.
Questions before you order? (908) 232-7770. Mon–Fri 8am–5pm EST. We answer.
What Our Customers Say
“We set tri-fold brochures out at every home show. People take them, and we get calls weeks later from the rack by the door.”
Tom R.
Riverside Contracting, Hillsborough NJ
“Our brochures finally look like the firm we are. Clients comment on them before we even start the pitch.”
Priya N.
Summit Financial, Bridgewater NJ
Frequently asked questions
Which fold type should I choose?
Tri-fold (letter fold) is the most common for NJ sales leave-behinds. It fits a #10 envelope and standard rack displays. Bi-fold (half fold) is better for menus, price sheets, and photo-heavy presentations. Z-fold is ideal for step-by-step processes: service guides, installation instructions, maps. If you're not sure, our design team can look at your content and recommend the right fold.
What are the exact panel dimensions for a tri-fold?
A standard 8.5" × 11" tri-fold has three panels, each approximately 3.67" wide when folded. The panel sizes are slightly unequal by design: the front panel is 3.67", the middle is 3.67", and the back (innermost) panel is 3.63" to allow it to tuck inside cleanly. Our templates account for this automatically. You can request the exact template dimensions from our team.
Do you score before folding?
Yes, always. We score first, then fold. This prevents cracking on any paper stock, including 100lb Gloss Cover which is the most prone to cracking when folded without scoring. It's a step some online printers skip to save time. We don't.
What paper stock should I use for brochures?
100lb Gloss Text is the standard for most marketing brochures. It feels premium without being rigid and displays color beautifully. For a real estate listing leave-behind or a high-end services brochure, upgrade to 100lb Gloss Cover. It feels more substantial and holds up better when handled repeatedly. For medical, spa, or hospitality brochures in high-touch environments, ask us about laminated options.
What's the minimum quantity for brochures?
Our minimum is 250 brochures. Most NJ businesses order 500–2,500 for a leave-behind campaign. The per-piece price drops significantly at 500, 1,000, and 2,500. It's worth reviewing the full pricing table before you commit to a quantity.
What file format do you need?
PDF is preferred. 300 DPI, CMYK, with 0.125" bleed on all sides and all fonts embedded. Keep text at least 0.25" away from fold lines. Images can cross folds, but text straddling a fold is very hard to read. Our free design review checks every brochure for this and other fold-related issues before printing.
How long does printing take?
3–5 business days for flat products, 4–5 days for scored and folded brochures (folding adds one finishing step). Rush orders are available. Call us at 908.232.7770. We print brochures for NJ real estate agents, healthcare practices, and home services companies every week.
How much do brochures cost?
L&B Printing brochures start at $75 for 250 tri-fold pieces on 100lb Gloss Text and scale down to under $0.10 per piece at 2,500. Bi-fold and z-fold are priced similarly. Every order includes free scoring and folding, free shipping, and a free design review.
Why order brochures from L&B instead of an online printer?
L&B Printing has been producing folded marketing materials for NJ businesses since 1974. The most common brochure failure, and the most expensive, is cracking along the fold on coated stock. We score every brochure before folding, which online print factories often skip. Our free design review also checks panel alignment, content across fold lines, and whether your layout will work before a single sheet goes through press.
What if something is wrong with my order?
The L&B Promise: if we make a printing error on our end, we'll reprint your order at no charge. In practice, it rarely gets that far. Our free design review process catches virtually every issue before we go to press. We stand behind every job. Call us at 908.232.7770 if you ever have a concern.
Still have a question? Call us at (908) 232-7770. A real person answers.
