The Results Report
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47
inbound calls
EDDM · May 2026 · 5 min read
EDDM for New Movers: Reach New Residents Before Your Competitors Do
New residents spend $9,400 on average in their first 6 months in a new home, on furniture, contractors, restaurants, and local services. Here's how local businesses use EDDM to capture new movers before brand loyalty forms.
May 26, 2026 · Kristy Ball
Read Case Study →L&B
EDDM · May 2026 · 4 min
EDDM vs Google Ads: Which Brings More Customers for Local Businesses?
EDDM postcards cost $0.36 per household reached. Google Ads for local service terms can run $15–$80 per click. But cost per click isn't cost per customer. Here's the full comparison local businesses need before choosing.
Read Article →L&B
EDDM · May 2026 · 4 min
How to Track Your EDDM Campaign Results (And Calculate Real ROI)
Most businesses guess whether their EDDM campaign worked. Here's how to set up tracking before you mail so you know exactly which routes, offers, and designs are driving customers, and which aren't.
Read Article →L&B
EDDM · May 2026 · 4 min
How to Write EDDM Postcard Copy That Gets People to Call
The words on your EDDM postcard are just as important as the design. Here's the exact copywriting framework that separates high-response postcards from ones that go straight into the recycling bin.
Read Article →L&B
EDDM · May 2026 · 4 min
EDDM for Dental Practices: How to Get New Patients With Postcards
Dental practices using EDDM postcards generate new patient calls for $15–$40 per lead, far less than Google Ads. Here's the exact strategy dental offices use to fill their schedules with local patients.
Read Article →L&B
EDDM · May 2026 · 4 min
EDDM Marketing Calendar for Deck Companies: A 12-Month Strategy
A complete 12-month EDDM marketing calendar for deck builders. Seasonal campaigns that fill your pipeline year-round.
Read Article →L&B
EDDM · May 2026 · 4 min
Case Study: How Consistent EDDM Helped Terri Granholm Win Back Her Market, With a 1,046% ROI
Terri Granholm invested $719.78 in two EDDM mailings and earned $8,250 in commission, a 1,046% ROI.
Read Article →EDDM
EDDMHVAC · May 2026 · 4 min
HVAC Direct Mail: How to Fill Your Calendar Before Every Season
Timing, offers, and design strategies for HVAC companies using direct mail to book seasonal appointments.
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EDDMreal estate · May 2026 · 4 min
The Real Estate Agent's Guide to EDDM Farming
How top-producing agents use Every Door Direct Mail to own their farm area. Route selection, design tips, and ROI math.
Read Article →EDDM
EDDMresponse rates · May 2026 · 4 min
EDDM Response Rates in 2026: What the Data Actually Shows
We analyzed 50,000+ EDDM campaigns to find the real response rates by industry. Here's what works and what doesn't.
Read Article →EDDM Guides
EDDM GuidesEDDM Guides · May 2026 · 4 min
EDDM Cost Per New Customer: What You Actually Pay (With Real Math)
The real question isn't "how much does EDDM cost?" It's "how much does a new customer cost with EDDM?" Here's the math, by industry, with response rate benchmarks you can use to set your own budget.
Read Article →Case Studies
Case StudiesRestaurants · May 2026 · 4 min
Restaurant Grand Opening Marketing: How to Fill Tables Before Day One with EDDM
A grand opening is your one shot at a first impression for an entire neighborhood. Here's a proven EDDM strategy that builds anticipation before you open and drives traffic in your first week.
Read Case Study →EDDM Guides
EDDM GuidesHome Services · May 2026 · 4 min
EDDM vs. Facebook Ads: Which Gets More Customers for Home Service Businesses?
Home service businesses get pitched on Facebook ads constantly. But EDDM consistently outperforms digital for local service businesses in revenue per dollar spent. Here's the comparison, with real numbers.
Read Article →Design Tips
Design TipsDesign Tips · May 2026 · 4 min
7 EDDM Postcard Headlines That Actually Get Response (With Examples)
The headline is the one thing standing between your postcard and the recycling bin. Here are seven headline formulas that work, with real examples from campaigns that generated calls.
Read Article →EDDM Guides
EDDM GuidesEDDM Guides · May 2026 · 4 min
How EDDM Postcards Work: The Complete Guide for Small Business Owners
Every Door Direct Mail (EDDM) lets you mail a postcard to every household on a carrier route, no mailing list required. Here's exactly how it works, what it costs, and whether it's the right move for your business.
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