Bring in more new tax preparation clients.

Tax preparation services use EDDM postcards to reach individuals and small businesses in their service area before and during tax season. Direct mail drives appointment bookings during the narrow window when taxpayers are actively looking for help.

Start Your Campaign

50+

Returns prepared per campaign

4.4%

Average response rate

2,800%

Average ROI

Common Challenges

✗DIY tax software captures an increasing share of simple returns every year

✗The selling season is compressed into 3-4 months, requiring intensive marketing in a short window

✗National chains spend heavily on advertising, making it hard for independent preparers to compete on awareness

Campaign Types That Work

Tax Season Kickoff

Hit mailboxes in early January with early-bird pricing and appointment availability before the rush.

Last-Minute Filing Reminder

Deploy postcards in late March targeting procrastinators who need professional help before the April deadline.

Small Business Tax Planning

Reach business owners with quarterly estimated tax help, deduction strategies, and year-round advisory services.

Refund Maximizer Campaign

Promote your expertise in finding deductions and credits that DIY software misses, with specific examples.

Templates coming soon

Tax Preparation Services templates are on the way

We're building ready-to-personalize postcard templates for tax preparation services businesses. Drop your email and we'll alert you the moment they launch — or start a custom design now with a free expert review.

Or start a custom design now →

Why L&B Printing?

Free design review on every orderDecades of NJ campaign dataWe handle USPS bundling and delivery4.4% average response rate

Start Your Campaign Call (908) 232-7770