Dive Into More Accounts
Pool service companies use EDDM postcards to reach pool owners in targeted neighborhoods with seasonal opening, closing, and maintenance offers. Direct mail lands on the kitchen counter, not in a spam folder.
Start Your Campaign30+
New accounts per season
4.4%
Average response rate
1,400%
Average ROI
Common Challenges
✗Pool owners switch services frequently, making customer retention a constant battle
✗Short selling season for openings and closings compresses revenue into a few months
✗Competing against DIY maintenance products sold at every big-box and hardware store
Campaign Types That Work
Pool Opening Season
Mail in early spring to lock in opening appointments before the rush hits in May.
Weekly Maintenance Plan
Convert one-time service calls into recurring weekly or bi-weekly maintenance accounts.
Equipment Upgrade Campaign
Promote energy-efficient pumps, salt systems, and heater installations to existing pool owners.
Pool Closing & Winterization
Drive fall revenue with closing packages that protect the pool and guarantee your spring opening booking.
Why L&B Printing?
Free design review on every order50+ years of campaign dataWe handle USPS bundling and delivery4.4% average response rate