Bring in more new pharmacy customers.

Independent pharmacies use EDDM postcards to reach residents within their delivery radius with prescription transfer offers, immunization services, and personalized care messaging. Direct mail differentiates your pharmacy from chain drugstores on service, not just price.

Start Your Campaign
75+

New customers per campaign

4.4%

Average response rate

1,500%

Average ROI

Common Challenges

Chain pharmacies and mail-order services compete on convenience and insurance network breadth
Residents assume independent pharmacies are more expensive without comparing
Prescription transfer requires effort, so patients need a compelling reason to switch

Campaign Types That Work

Prescription Transfer Offer

Make switching easy with a discount or gift card for transferring prescriptions, plus free delivery.

Flu & Immunization Season

Promote flu shots, COVID boosters, and other immunizations with walk-in availability and no appointment needed.

Medication Synchronization

Introduce med sync programs that align all prescriptions to one pickup date for better adherence and convenience.

Community Health Screening

Offer free blood pressure, glucose, and cholesterol screenings that bring new customers through the door.

Templates coming soon

Independent Pharmacies templates are on the way

We're building ready-to-personalize postcard templates for independent pharmacies businesses. Drop your email and we'll alert you the moment they launch — or start a custom design now with a free expert review.

Why L&B Printing?

Free design review on every orderDecades of NJ campaign dataWe handle USPS bundling and delivery4.4% average response rate