Bring in more new training clients.

Personal trainers use EDDM postcards to reach nearby residents with transformation packages and New Year offers. Direct mail fills your schedule during the windows when people are most ready to commit to a coach.

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$0.247

USPS postage per piece

New Year

Peak sign-up timing

4-6%

Direct-mail response range

Common Challenges

Clients sign up in January but motivation and acquisition must continue year-round
Free apps and online programs compete for the same budget as one-on-one coaching
Building a full client roster requires steady local outreach beyond referrals

Campaign Types That Work

New Year Transformation

Hit mailboxes in late December with a resolution-ready package that drives January sign-ups.

Transformation Package Offer

Promote multi-session packages with a clear goal and timeline that motivate first-time clients to commit.

Free Assessment Session

Remove the commitment barrier with a no-obligation consultation and movement assessment.

Small-Group & Partner Training

Reach neighbors with affordable small-group and partner sessions that bring in multiple clients at once.

Templates coming soon

Personal Trainers templates are on the way

We're building ready-to-personalize postcard templates for personal trainers businesses. Drop your email and we'll alert you the moment they launch — or start a custom design now with a free expert review.

Why L&B Printing?

Free design review on every orderDecades of NJ campaign dataWe handle USPS bundling and delivery4.4% average response rate