Boost Local Enrollment
Colleges and universities use EDDM postcards to reach prospective students and adult learners in their commuter radius with program highlights, open house invitations, and enrollment deadlines. Direct mail reaches households where education decisions are discussed.
Start Your Campaign50+
Applications per campaign
4.4%
Average response rate
2,800%
Average ROI
Common Challenges
✗Declining enrollment trends require aggressive outreach to non-traditional and adult students
✗Competition from online programs has expanded beyond geographic boundaries
✗High school seniors are overwhelmed with digital communications from dozens of schools
Campaign Types That Work
Open House Invitation
Invite prospective students and families to campus events that showcase programs, facilities, and campus life.
Adult & Continuing Education
Reach working adults with evening, weekend, and online programs designed for career advancement.
Transfer Student Outreach
Target community college students nearing completion with seamless transfer pathways and credit evaluation offers.
Scholarship Awareness
Promote financial aid opportunities and scholarship deadlines to cost-conscious families in your area.
Why L&B Printing?
Free design review on every order50+ years of campaign dataWe handle USPS bundling and delivery4.4% average response rate