Bring in more new garden center customers.

Garden centers and nurseries use EDDM postcards to reach homeowners just as the spring and fall planting seasons begin. Direct mail drives the seasonal foot traffic that makes the bulk of the year's sales.

Start Your Campaign
$0.247

USPS postage per piece

Spring & fall

Peak planting seasons

4-6%

Direct-mail response range

Common Challenges

Sales are concentrated in narrow spring and fall planting windows
Big-box garden departments compete for the same seasonal shoppers
Customers need a reminder that planting season has arrived to start shopping

Campaign Types That Work

Spring Planting Kickoff

Hit mailboxes as the season opens with annuals, vegetables, and soil offers that get homeowners into the yard.

Fall Planting & Cleanup

Promote mums, bulbs, trees, and fall cleanup supplies during the second peak planting window.

New Homeowner Landscaping

Target recently sold homes where buyers want to make the yard their own.

Workshop & Expert Advice

Invite neighbors to planting clinics and seasonal workshops that position your staff as the local experts.

Templates coming soon

Garden Centers & Nurseries templates are on the way

We're building ready-to-personalize postcard templates for garden centers & nurseries businesses. Drop your email and we'll alert you the moment they launch — or start a custom design now with a free expert review.

Why L&B Printing?

Free design review on every orderDecades of NJ campaign dataWe handle USPS bundling and delivery4.4% average response rate