Bring in more new furniture shoppers.

Furniture stores use EDDM postcards to reach homeowners and new movers in their delivery area with seasonal sales, new collections, and financing promotions. Direct mail drives showroom visits that online browsing alone cannot generate.

Start Your Campaign
30+

Showroom visits per campaign

4.4%

Average response rate

2,400%

Average ROI

Common Challenges

Online furniture retailers offer unlimited selection and free delivery to the door
Showroom operating costs are high, making foot traffic conversion critical
Long purchase cycles mean customers visit multiple stores before deciding

Campaign Types That Work

Seasonal Clearance Event

Drive showroom traffic with limited-time pricing on floor models and discontinued collections.

New Mover Welcome

Target recently sold homes where buyers need to furnish new spaces within weeks of moving in.

Room Design Consultation

Offer a free in-store or in-home design session that builds relationships and increases average order value.

Financing Promotion

Promote zero-interest financing options that make larger purchases accessible to more households.

Templates coming soon

Furniture Stores templates are on the way

We're building ready-to-personalize postcard templates for furniture stores businesses. Drop your email and we'll alert you the moment they launch — or start a custom design now with a free expert review.

Why L&B Printing?

Free design review on every orderDecades of NJ campaign dataWe handle USPS bundling and delivery4.4% average response rate