Turn nearby drivers into monthly members.

Car washes live and die on repeat visits from drivers within a few miles of the tunnel. EDDM postcards reach every one of those households with a membership offer they can redeem on their next errand run.

Grow Your Memberships
75+

New members per campaign

4.6%

Average response rate

450%

Average ROI

Common Challenges

Unlimited wash memberships only pay off when monthly churn stays low
Weather drives demand, so a rainy week empties the tunnel with no warning
New express washes keep opening on the same corridors and competing for the same cars

Campaign Types That Work

Membership Drive

Mail in early spring when pollen coats every car in your service area and unlimited plans sell themselves.

Winter Salt Season

Reach drivers in December and January with undercarriage washes that protect against road salt damage.

Grand Opening Blitz

Blanket the surrounding routes at launch with a free first wash to build the habit from day one.

New Mover Welcome

Reach households new to the area before they pick a wash, with a first-month membership offer.

Templates coming soon

Car Washes templates are on the way

We're building ready-to-personalize postcard templates for car washes businesses. Drop your email and we'll alert you the moment they launch — or start a custom design now with a free expert review.

Why L&B Printing?

Free design review on every orderDecades of NJ campaign dataWe handle USPS bundling and delivery4.4% average response rate