Bring more neighbors to the counter.

A great butcher shop or deli turns first visits into weekly habits, and the first visit is the hard part. EDDM postcards reach every household in your area with the quality story a supermarket case can't tell.

Bring In More Customers
80+

Counter visits per campaign

4.8%

Average response rate

450%

Average ROI

Common Challenges

Supermarkets sell convenience while your counter sells quality that needs explaining
Catering orders arrive in bursts around holidays and graduations
New residents default to the grocery store unless someone tells them better

Campaign Types That Work

Grilling Season Kickoff

Mail in May with grill boxes and custom cuts timed for Memorial Day and the first cookouts.

Holiday Roast Pre-Orders

Reach households in November with order deadlines for prime rib, turkeys, and holiday roasts.

Catering & Party Platters

Promote sandwich platters and catering ahead of graduation season, game days, and office parties.

New Resident Welcome

Greet new households with a first-visit offer before the supermarket becomes their default.

Templates coming soon

Butcher Shops & Delis templates are on the way

We're building ready-to-personalize postcard templates for butcher shops & delis businesses. Drop your email and we'll alert you the moment they launch — or start a custom design now with a free expert review.

Why L&B Printing?

Free design review on every orderDecades of NJ campaign dataWe handle USPS bundling and delivery4.4% average response rate