List More Homes
Real estate agents use EDDM postcards to farm neighborhoods, promote listings, and build the local expertise that generates seller leads. Direct mail is the proven foundation of geographic farming strategies that top-producing agents rely on.
Start Your Campaign8+
Listing leads per campaign
4.4%
Average response rate
9,500%
Average ROI
Common Challenges
✗Online lead generation platforms deliver low-quality leads at increasing costs
✗Building a farm area takes consistent touches over months before generating listing appointments
✗Competing against teams and brokerages with larger marketing budgets and brand recognition
Campaign Types That Work
Just Listed / Just Sold
Showcase your recent activity in the neighborhood to demonstrate market expertise and attract seller leads.
Market Update Mailer
Share hyperlocal market statistics, home values, and trends that position you as the neighborhood expert.
Home Valuation Offer
Drive seller leads with a free comparative market analysis that gives homeowners their current property value.
Open House Invitation
Invite surrounding residents to open houses, generating both buyer and seller leads from curious neighbors.
Why L&B Printing?
Free design review on every order50+ years of campaign dataWe handle USPS bundling and delivery4.4% average response rate