Build Your Caseload
Law firms use EDDM postcards to reach potential clients in their practice area before legal needs become emergencies. Direct mail builds the familiarity and trust that drives referrals and first calls.
Start Your Campaign15+
Consultations booked per campaign
4.4%
Average response rate
4,800%
Average ROI
Common Challenges
✗Potential clients don't think about hiring an attorney until a crisis hits
✗Legal advertising restrictions and ethical rules limit marketing options
✗High cost-per-click for legal keywords makes digital advertising unsustainable for small firms
Campaign Types That Work
Estate Planning Awareness
Reach homeowners 45+ who need wills, trusts, and powers of attorney but keep putting it off.
Personal Injury Community Mailer
Build name recognition in your service area so accident victims think of you first, not billboard lawyers.
Small Business Legal Checkup
Target business owners who need contract reviews, LLC formation, and compliance guidance.
Free Consultation Offer
Remove the cost barrier with a no-obligation initial meeting that converts prospects into retained clients.
Why L&B Printing?
Free design review on every order50+ years of campaign dataWe handle USPS bundling and delivery4.4% average response rate